Side-by-side fee burden, system health, and startup cost across 20 brands in 3 categories. Built from FDDs filed with the Wisconsin Department of Financial Institutions, not franchisor marketing materials.
See how brands differ on fees, system health, and cost to enter. Narrow the field with data, not marketing.
Pick a category →Full fee modeling, Item 19 translation, risk flags, and discovery day questions for the brand you’re evaluating. Decision Reports available for select brands.
See available reports →Each category covers a specific type of recurring residential service franchise — territory-based, homeowner-facing, and comparable on fee structure, system health, and disclosure quality. Categories are selected for density and comparability, not breadth.
Residential mosquito and outdoor pest treatment franchises competing for the same buyer pool with similar services but sharply different economics.
Four established residential lawn care and turf treatment franchises with 30–58 years of operating history. Lawn Pride and Lawn Squad moved to watchlist (system age <3 years, insufficient franchised performance data).
Seven residential cleaning franchises that look similar from the outside but diverge sharply on network health, fee structure, and disclosure quality. Legacy giants are contracting while newer entrants grow.
| Brand | Outlets | Investment | Annual Fees at $300K | |
|---|---|---|---|---|
| Mosquito Authority | 546 | $54K–$127K | $52,800 (17.6%) | View brand → |
| Mosquito Hunters | 135 | $141K–$170K | $80,300 (26.8%) | View brand → |
| Mosquito Joe | 415 | $150K–$192K | $84,752 (28.3%) | View brand → |
| Mosquito Shield | 435 | $120K–$157K | $86,000 (28.7%) | View brand → |
| Mosquito Squad | 226 | $162K–$220K | $77,880 (26.0%) | View brand → |
| Mosquito Sheriff | 5 | $79K–$81K | $39,600 (13.2%) | View brand → |
| MosquitoNix | 8 | $121K–$157K | $90,100 (30.0%) | View brand → |
Annual fees Modeled at $300K gross revenue, Year 5, single territory.
| Brand | Outlets | Investment | Annual Fees at $300K | |
|---|---|---|---|---|
| Lawn Doctor | 653 | $150K–$177K | $78,800 (26.3%) | View brand → |
| Weed Man | 121 | $81K–$109K | $25,550 (8.5%) | View brand → |
| Spring-Green | 126 | $117K–$134K | $45,318 (15.1%) | View brand → |
| NaturaLawn | 88 | $77K–$152K | $101,584 (33.9%) | View brand → |
| Lawn Pride | 35 | $141K–$243K | $57,180 (19.1%) | View brand → |
| Lawn Squad | 7 | $79K–$118K | $98,540 (32.8%) | View brand → |
Annual fees Modeled at $300K gross revenue, Year 5, single territory.
| Brand | Outlets | Investment | Annual Fees at $300K | |
|---|---|---|---|---|
| Merry Maids | 802 | $126K–$170K | $32,988 (11.0%) | View brand → |
| Molly Maid | 448 | $139K–$197K | $31,056 (10.4%) | View brand → |
| The Cleaning Authority | 233 | $92K–$147K | $22,902 (7.6%) | View brand → |
| The Maids | 338 | $117K–$141K | $59,130 (19.7%) | View brand → |
| MaidPro | 237 | $109K–$158K | $30,000 (10.0%) | View brand → |
| Two Maids & A Mop | 144 | $93K–$149K | $64,800 (21.6%) | View brand → |
| Maid Right | 35 | $147K–$218K | $50,780 (16.9%) | View brand → |
Annual fees Modeled at $300K gross revenue, Year 5, single territory.
You’ve compared the category. Now you’re evaluating one brand. Each report covers fee modeling, Item 19 translation, risk flags, and discovery-day questions — built from the same regulator-source FDDs.
Every number traces to a specific page in a regulator-filed FDD. Where data is not cleanly comparable, we say so inline. This is not investment advice or a franchise ranking. Read the full methodology →